Meet Abbie Smallwood: The Innovator Behind M&S' Outrageously Chocolatey Custard Creams
Abbie Smallwood isn't just a Product Developer at M&S; she's the creative mind behind our latest sensation—the Outrageously Chocolatey Custard Creams. This innovative (and delicious!) biscuit swiftly became M&S' top-selling line just two weeks post-launch.
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