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Out of the box thinkers. Inside out thinkers. Lightyears ahead and on another planet thinkers. The future needs the kind of people who aren’t afraid of ideas that might make others laugh at first. Perhaps even gawp. There are those who will tell you it’s impossible. It’ll never happen. Or that you’ve seen too many films. But the difference between you is that you won’t give up. Because this is what the future needs… now.

Get ready to flex your creative muscles with our random challenge generator. Who knows, you might even win a great prize.

Here’s what you have to do


Swipe the generator button to reveal your very own challenge. Feel free to repeat this process until you find one you’d like to try.


Write your solution or idea to the problem in the text box.


Submit your entry, remembering to fill in your name and email address so that we can notify you if you’ve won. Winners get a £50 M&S voucher to use in-store. Please note, only one entry per person will be admissible.

The future needs...




Generating your challenge…
Swipe to spin

The future needs...




Enter a description of the idea or solution to the challenge in the text box above. Try to stick to a maximum of 500 words.

Submit your idea

By entering the prize draw, you acknowledge that you're aware that your personal data will be used in line with our privacy policy (this content opens in new window).

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2019 Future Needs | Marketing Preference Choice